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Basics of SEO for small businesses

Understand SEO in plain English - practical steps you can implement right away

Join our live training webinar to learn how small businesses can use SEO to attract more customers, boost visibility on Google, and measure what’s really working. 

Practical advice, hints and tips that you can implement yourself immediately - no need for expensive SEO consultants or external support.

 👉 Live online training — just £36  

No questions asked money-back guarantee if you don't see any benefit

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 This webinar is for you if...

✅ You keep hearing that SEO is important but aren’t sure where to start

✅ You’ve had approaches from SEO consultants promising “page 1 of Google”

✅ You’ve spent money on SEO but don’t really know what it achieved

✅ You want to bring in more customers but don’t understand how search works

✅ You’re writing blog posts or web copy but aren’t sure if they’re optimised

✅ You want to track whether your SEO is actually making a difference

✅ You’re not technical but still expected to “get the business found online”

✅ You’d like to do as much as possible yourself without paying an agency

Reserve your spot now

Why this matters

If you run a small business, you already know SEO is important. But it often feels like:

  • You’re bombarded with offers from consultants promising the “first page of Google.”

  • You’re spending money on SEO but not seeing results.

  • You’re not sure what’s working and what isn’t.

This webinar cuts through the jargon so you can understand what really matters in SEO — and what you can do yourself without paying expensive consultants. 

 

Meet the Awesome Tech Training team

We’re not just trainers — we’re small business owners too, with many years of experience

We’ve built our own business from scratch, and we know what it’s like when everyone has to pitch in — marketing, tech, sales, all of it.

We’ve seen firsthand the challenges that come with limited time, tight budgets, and the pressure to “do more with less.” That’s why our training is built on decades of real-world experience — everything we teach has been tested and proven in practice.

Our team brings a unique mix of expertise:

  • Rachel — sales professional who knows how to turn visitors into customers.

  • Lorna — marketing strategist who makes SEO fit into the bigger picture of business growth.

  • Steve — technical developer who makes the complex simple, explaining it without jargon.

Together, we come at SEO from every angle — sales, marketing and technical — and explain it in plain English.

We keep it practical, supportive and jargon-free — because we’ve been right where you are.

What you'll learn

✅ How Google search works and what Google is looking for when evaluating your site pages

✅ Why content quality, relevance and context matter, and what Google considers to be good quality content

✅ Key technical checks you can do yourself to keep your site ranking well

✅ The vital role of mobile-friendliness, fast loading speeds and security in SEO

✅ On-page SEO essentials for content creation: titles, descriptions, images

✅ How to write content that search engines (and customers) will love

✅ How to measure whether your SEO is actually working and what to do if it isn't

✅ Ask us your real-world questions and get real-time feedback and answers

 

You’ll also get:

đŸ“Œ Lifetime access to the webinar recording, updated each time the webinar is run so you always have access to the very latest materials

📄 A downloadable copy of the slides

🎁 Bonus training videos included with the webinar recording for extra support

  • Optimising images in WordPress
  • Using Yoast for meta titles & descriptions
  • Creating and submitting a sitemap
  • Setting up Google Analytics & Search Console
  • Using Google Trends for keyword research
  • Understanding Core Web Vitals
  • Our complete SEO checklist

Everything is included — no upsells, no add-ons.

Got questions about your site? 

Stick around for the live Q&A. Lorna, Steve and Rachel will talk through your SEO challenges and help you move forward with clarity and confidence.

What previous attendees say about this webinar

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đŸ‘„ Join 1,750+ people who’ve attended our webinars

No tech experience needed.
No sales pitch.
Just practical guidance from a friendly team who gets what it's like to run a small business.
 

Reserve your spot now

Money-back guarantee

We’re confident you’ll find this webinar valuable. But if you stay for the whole session and decide it wasn’t for you, we’ll refund your booking fee — no questions asked.

Simply email us within 7 days of the webinar and we’ll process your refund.

It’s that simple.

What if I can't make these dates?

Select "on demand" from the list of upcoming dates and you'll get immediate access to a recorded version of this webinar along with the Q&A session from the last time we ran it live. You'll also get the downloadable slides and access to all the bonus video content (plus a small discount to make up for not being there live!)

 

Reserve your place now