FREE live training webinar
Introduction to digital marketing
Free webinar hosted by Awesome Tech Training
Space is limited. Reserve your spot now.
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The range of digital marketing tools on offer these days can be overwhelming. Itâs easy to find yourself paralysed into indecision, not sure which options are the best for you, or where best to focus limited resources.
If that sounds familiar then this webinar is for you. This free one hour webinar is a âback to basicsâ look at digital marketing specifically aimed at small businesses who want to better understand how to use digital marketing to find new clients whilst building better relationships with existing customers.
Our focus is on small businesses who need to make sure they get the biggest bang for their marketing buck. You canât afford to do everything so how do you decide where to focus? Book your free place on this webinar now and weâll help you answer this and other common marketing questions.
What will you learn on this free webinar?
Sign up for this free webinar and in just one hour youâll get a back-to-basics introduction to the range of digital marketing tools available to you.
- What is digital marketing?
- Understanding the core concepts and how marketing helps you grow your business
- The elements of the digital marketing mix
- Understanding the tools that are available to you as a part of your digital marketing strategy
- Brief overview of the pros and cons of core digital marketing tools
- Building a marketing strategy for your business
- What are you trying to achieve? How to set effective marketing objectives for your business.
- How to decide where to focus your efforts â choosing between the available digital marketing tools and focusing on the ones that are most relevant to your business
- Documenting your marketing plan and keeping on track
- Understanding whatâs working and what isnât
- What are the key metrics that will tell you if your marketing strategy is working?
- How to measure the success of your marketing activities and use that knowledge to refine your marketing strategy so youâre doing more things that work and fewer things that donât
- Marketing ideas for budgets of all sizes
- How much should you be spending on marketing?
- How to get results with a minimal budget (or even with zero budget!)
- What tools is it worth spending money on and what could you be doing for free?
- Questions / discussion
Who are Awesome Tech Training?
We are three friends who have worked together on and off for more than 25 years. Each of us has (many!) years of experience in different aspects of digital marketing and web development.
Weâve always enjoyed working together and in 2019 we decided to formalise this arrangement and so we set up Awesome Tech Training. Rachel is based in the UK home counties, whilst Lorna and Steve are based near Dundalk in Ireland.
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What previous attendees say about this webinar
Check out our Google Reviews where we have more than 130 5* reviews for our webinars.Â
Ellie Homer
Really enjoyed the free webinar on Digital Marketing that Awesome Tech training conducted, it was incredibly informative and they took time to answer all questions. Very useful for small businesses and would definitely recommend!
Helen Tilley
Another brilliant webinar, so much useful information, tips and hints. I'm so pleased you record for participants too, so I can go back to things I missed! This is normally a lot as I get so inspired to go off on tangents to look into all the useful things! Or it triggers me to think of other considerations for my business. For someone who can be a bit overwhelmed by the enormity of the digital world, Awesome Tech Training help make things much simpler and easy to understand and apply, particularly as a small and start up business. Many thanks and I look forward to upcoming webinars!
Rebecca Robayo
I attended a free webinar on an overview of digital marketing that was informative and concise. Nothing was touched on too deeply, which was perfect for me as I'm a beginner. It allowed me to become aware of all the options that are available, and then links were shared so that I can follow up on any part I want more information about. Well run. I will definitely attend more of their webinars.
Phil Richardson
Great webinar, learnt a lot and made me question my business more. Really nice people with good ideas. Will sign up for more things.
Liezl de Wouters d'Oplinter
Attended a free webinar with them and WOW! I learnt so many valuable things that is not normally the case with free sessions. Really informative with high quality actions and suggestions with a lot of free resources as well. Will definitely keep a look out for other events from them.
Andrew Bowles Barrett
Joined a free webinar on digital marketing for small businesses and it was brilliant. A lot of information in one hour, but all very easy to take in and well presented. I'm now looking at their other training webinars.
Mark Ford
Very useful hour spent with Awesome Tech Training on their Introduction Digital Marketing Webinar. In an hour they managed to demystify a whole lot of stuff that other people make sound so complicated for non-specialists like me!
Athena H
What a brilliant and knowledgeable team. I recently attended the ' Introduction to digital marketing' webinar and I must say I was filled with knowledge and practical/actionable insight. The webinar was clear and concise and I appreciated the ability to ask questions (in text format) during the webinar. I also attended a 30 min one on one session with Lorna who was very attentive and helpful. Overall I highly recommend ATT, whether you're a total beginner in the field of marketing, want some advice or just looking for a little refresher!
