Feel more confident about your SEO — and take control of your online visibility
Most small businesses know that SEO is important — but it’s often made to seem more complex or mysterious than it really is.
In this practical one-hour webinar, we’ll cut through the jargon and show you what you really need to know to start improving your search engine ranking. Whether you’re planning to do it yourself or just want to better understand what SEO companies are offering, this session will give you the clarity and confidence you need.
What you’ll learn
We’ll walk you through how Google ranks websites and what that means in real terms for your business. You’ll come away understanding:
- How Google Search works and what it’s looking for
- The importance of content quality, relevance and context
- The key technical checks to keep your site running well
- Why mobile-friendliness, fast loading speeds and secure connections matter
- The basics of on-page SEO, including meta titles, descriptions and image optimisation
- How to write content that search engines (and customers) will love
- Tools like Google Search Console and Yoast — made simple
- What “thin content” is and why it holds your site back
- How to encourage more people to click on your links in search results
👥 Who is this webinar for?
This session is perfect for any small business owner, freelancer or team member who wants to:
- Understand how Google decides where your website ranks
- Take practical steps to improve SEO in-house
- Outsource SEO more effectively by knowing what to ask for
- Feel less overwhelmed and more in control
No technical background required — we explain everything in plain English and focus on what actually works
🎁 What you get when you book
Your booking includes:
- A one-hour live training session with additional time for Q&A
- Access to the on-demand version after the session, including a full recording and downloadable slides
- A set of bonus materials with step-by-step video guides and tools you can use right away, including:
- Adding alt text and optimising images in WordPress
- Using the Yoast plugin for meta titles and descriptions
- Creating and submitting a sitemap
- Setting up Google Analytics and Search Console
- Using Google Trends to research keywords
- Understanding core web vitals
- Our complete SEO checklist
Everything’s included in the price — no upsells, no add-ons.
Find out more
Our frequently asked questions page answers the questions about webinars that we are most commonly asked. If you don’t find the answer to your question there or would like to talk about whether the content of the webinar is right for you then get in touch for a chat.
What previous attendees say about this webinar
Brilliant SEO webinar. Really informative and lots of great tips. Lorna was a really knowledgeable and polished presenter.
Excellent, clear, concise and relevant SEO training. Would recommend.
Really valuable SEO training today - no jargon, succinct, easy to follow and full of actionable advice. Thank you 🤩😁
I've just attended Awesome Tech Training's Basics of SEO for small businesses - an hour of very useful information which gave me more confidence in managing the SEO for our site ourselves. I would definitely recommend as they also give you useful links and tips.
